Chousa Gourmet Empanadas Packaging

Packaging design for Chousa Gourmet Empanadas range, available for sale at El Corte Inglés. Due to the fact that kraft paper is traditionally used in the homemade elaboration of empanadas in Galicia, this kind of materials were incorporated into the design. The use of metallic inks gives the gourmet touch. Because of its great visual appeal, product visibility was a priority. Two box sizes and four labels are enough to package eight different products, thus reducing material and storage costs. Empanada has never been presented in this way.

Company: Ingapan